Who We Serve
Select Client Segments
Empowering Women Investors
We recognize that women navigate a distinct financial journey—shaped by both unique challenges and meaningful opportunities. As a dynamic and diverse group, women bring valuable perspectives that—when met with the right strategies and support—can empower them to achieve their goals on their own terms. Personalized financial planning helps women align their money with what matters most, shaping a future that reflects their values and priorities.
Key financial considerations
- Time – Scarcest Resource
- Gender Pay Gap / Gender Wealth Gap
- Financial Confidence Gap
- Career Interruptions
- Compensation Negotiation
- Sole / Primary Breadwinner
- Longer Life Expectancy
- Higher Medical Expenses
- Caregiving – Children / Parents
Sales Professionals
Top-performing salespeople are hard-wired differently. Sales professionals often face unique challenges in pursuing long-term wealth accumulation—many of which stem from the very traits that drive their professional success. Our personalized financial planning strategies are designed to help you navigate the variability, disruption, and opportunities inherent in the sales profession.
Key financial considerations
- Variable / Inconsistent Income
- Bonus / Incentive Compensation
- Overconfidence Bias
- Short-Term Focus
- Time Constraints
- Tax Complexity
- Stress / Fatigue Management
- Avoiding Lifestyle Creep
Technology Professionals
Technology professionals often command strong incomes and receive generous benefits, yet their financial planning can be surprisingly complex. We understand the complexities you face—and provide the clarity, strategy, and partnership you need to move forward with confidence and intention.
Key financial considerations
- Managing Equity Compensation–RSUs, ISOs, NSOs, and ESPPs
- Managing Employer Stock
- Planning Around Irregular Cash Flow
- Optimizing Tax Strategies–Mega Backdoor Roth, HSAs, and tax-loss harvesting
- Maximizing Employee Benefits
- Avoiding Lifestyle Creep
- Strategic Planning for Major Life Events
Who We Serve
Core Client Segments
Early-Stage Accumulators
Clients in their 20s and 30s with a focus on budgeting, debt management, and early investing. Seeking advice on student loans, homeownership, and retirement savings.
Key financial considerations
- Budgeting and Expense Management
- Debt Management
- Homeownership vs. Renting
- Student Loan Repayment Strategies
- Savings Options: 401(k), Roth IRA, Traditional IRA, Taxable Accounts
- Health Savings Accounts (HSA)
- Life Stage Planning: Career-Exploration/Establishment, Marriage, Childbirth
Mid-Stage Accumulators
Clients in their 40s to early 50s, typically in their peak earning years and focused on building long-term wealth. With competing priorities like college funding, mortgage obligations, and retirement savings, they benefit from a balanced investment strategy that promotes growth while managing risk.
Key financial considerations
- Tax Management / Tax Loss Harvesting
- College Funding / 529 Plans
- Risk Management/Insurance: Life, Umbrella, Long-Term Care
- Employer Retirement Plans: Stock Options, Employer Stock Plans, RSUs
- Bonus / Incentive Compensation
- Real Estate: Move-Up Buyers and Investment Property
- Life Stage Planning: Career Advancement / Growth / Pivot, Family Expansion, Divorce, Caregiving
- Managing Lifestyle Creep
Pre Retiree
Clients in the their late 50s to early 60s who are actively preparing for retirement but are still working. This is a transition stage where the focus shifts from accumulation of wealth to preservation and distribution of wealth.
Key financial considerations
- Social Security / Pension Planning
- Debt Reduction
- Healthcare / Medicare Planning
- Long-Term Care Planning
- Retirement Distribution Strategies
- Estate Planning
- Post Retirement Intention: Consulting, Volunteering, Charity, Mentoring
- Roth Conversion Analysis
- Business Succession Planning
Retiree
Clients who have exited the workforce—either fully or partially—and are now focused on drawing income from accumulated assets rather than earning a paycheck. This stage is often referred to as the decumulation phase, where the emphasis shifts from growing wealth to preserving it and generating sustainable income.
Key financial considerations
- Activating Your Intention
- Adjusting into Retirement
- Distribution / Withdrawal Hierarchy
- Legacy Planning
- Roth Conversions
- RMD (Required Minimum Distribution) Strategies
- Long-Term Care Strategies
- Estate Planning Review
- Caregiving Planning
- Charitable Giving/Gifting
